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19 Hard Things You Need To Do To Be Successful
- You have to do the hard things.
- You have to make the call youre afraid to make.
- You have to get up earlier than you want to get up.
- You have to give more than you get in return right away.
- You have to care more about others than they care about you.
- You have to fight when you are already injured, bloody, and sore.
- You have to feel unsure and insecure when playing it safe seems smarter.
- You have to lead when no one else is following you yet.
- You have to invest in yourself even though no one else is.
- You have to look like a fool while youre looking for answers you dont have.
- You have to grind out the details when its easier to shrug them off.
- You have to deliver results when making excuses is an option.
- You have to search for your own explanations even when youre told to accept the facts.
- You have to make mistakes and look like an idiot.
- You have to try and fail and try again.
- You have to run faster even though youre out of breath.
- You have to be kind to people who have been cruel to you.
- You have to meet deadlines that are unreasonable and deliver results that are unparalleled.
- You have to be accountable for your actions even when things go wrong.
- You have to keep moving towards where you want to be no matter whats in front of you.
- You have to do the hard things. The things that no one else is doing. The things that scare you. The things that make you wonder how much longer you can hold on.
Those are the things that define you. Those are the things that make the difference between living a life of mediocrity or outrageous success.
The hard things are the easiest things to avoid. To excuse away. To pretend like they dont apply to you.
The simple truth about how ordinary people accomplish outrageous feats of success is that they do the hard things that smarter, wealthier, more qualified people dont have the courage or desperation to do.
Do the hard things. You might be surprised at how amazing you really are.
The Struggle
Every entrepreneur starts her company with a clear vision for success. You will create an amazing environment and hire the smartest people to join you. Together you will build a beautiful product that delights customers and makes the world just a little bit better. It’s going to be absolutely awesome.
Then, after working night and day to make your vision reality, you wake up to find that things did not go as planned. Your company did not unfold like the Jack Dorsey keynote that you listened to when you started. Your product has issues that will be very hard to fix. The market isn’t quite where it was supposed to be. Your employees are losing confidence and some of them have quit. Some of the ones that quit were quite smart and have the remaining ones wondering if staying makes sense. You are running low on cash and your venture capitalist tells you that it will be difficult to raise money given the impending European catastrophe. You lose a competitive battle. You lose a loyal customer. You lose a great employee. The walls start closing in. Where did you go wrong? Why didn’t your company perform as envisioned? Are you good enough to do this?
As your dreams turn into nightmares, you find yourself in The Struggle.
About The Struggle
“Life is struggle.”
—Karl Marx - (Posted on BHW)
- The Struggle is when you wonder why you started the company in the first place.
- The Struggle is when people ask you why you don’t quit and you don’t know the answer.
- The Struggle is when your employees think you are lying and you think they may be right.
- The Struggle is when food loses its taste.
- The Struggle is when you don’t believe you should be CEO of your company. The Struggle is when you know that you are in over your head and you know that you cannot be replaced. The Struggle is when everybody thinks you are an idiot, but nobody will fire you. The Struggle is where self-doubt becomes self-hatred.
- The Struggle is when you are having a conversation with someone and you can’t hear a word that they are saying because all you can hear is The Struggle.
- The Struggle is when you want the pain to stop. The Struggle is unhappiness.
- The Struggle is when you go on vacation to feel better and you feel worse.
- The Struggle is when you are surrounded by people and you are all alone. The Struggle has no mercy.
- The Struggle is the land of broken promises and crushed dreams. The Struggle is a cold sweat. The Struggle is where your guts boil so much that you feel like you are going to spit blood.
- The Struggle is not failure, but it causes failure. Especially if you are weak. Always if you are weak.
- Most people are not strong enough.
Every great entrepreneur from Steve Jobs to Mark Zuckerberg went through The Struggle and struggle they did, so you are not alone. But that does not mean that you will make it. You may not make it. That is why it is The Struggle.
The Struggle is where greatness comes from.
There is no answer to The Struggle, but here are some things that helped me:
Don’t put it all on your shoulders – It is easy to think that the things that bother you will upset your people more. That’s not true. The opposite is true. Nobody takes the losses harder than the person most responsible. Nobody feels it more than you. You won’t be able to share every burden, but share every burden that you can. Get the maximum number of brains on the problems even if the problems represent existential threats.
When I ran Opsware and we were losing too many competitive deals, I called an all-hands and told the whole company that we were getting our asses kicked, and if we didn’t stop the bleeding, we were going to die. Nobody blinked. The team rallied, built a winning product and saved my sorry ass.
This is not checkers; this is mutherfuckin’ chess – Technology businesses tend to be extremely complex. The underlying technology moves, the competition moves, the market moves, the people move. As a result, like playing three-dimensional chess on Star Trek, there is always a move. You think you have no moves? How about taking your company public with $2M in trailing revenue and 340 employees, with a plan to do $75M in revenue the next year? I made that move. I made it in 2001, widely regarded as the worst time ever for a technology company to go public. I made it with six weeks of cash left. There is always a move.
Focus on the road – When they teach you how to drive a racecar, they tell you to focus on the road when you go around a turn. They tell you that because if you focus on the wall, then you will drive straight into the wall. If you focus on how you might fail, then you will fail. Even if you only have one bullet left in the gun and you have to hit the target, focus on the target. You might not hit it, but you definitely won’t hit if you focus on other things.
Play long enough and you might get lucky – In the technology game, tomorrow looks nothing like today. If you survive long enough to see tomorrow, it may bring you the answer that seems so impossible today.
Don’t take it personally – The predicament that you are in is probably all your fault. You hired the people. You made the decisions.
But you knew the job was dangerous when you took it. Everybody makes mistakes. Every CEO makes thousands of mistakes. Evaluating yourself and giving yourself an “F” doesn’t help.
Remember that this is what separates the women from the girls. If you want to be great, this is the challenge. If you don’t want to be great, then you never should have started a company.
Happy Learning Sweet FTU’ers & I Hope This Article Will Definitely Inspire You! 
Regards, SaM
