This 30-Second Viral Interview Just Became a Legal Headache

Executive’s Street Interview Goes Viral, Forces Emergency SEC Filing

1Hackers who don’t know! :donkey:

  • Snowflake = giant cloud data company, SEC = money cops for public companies, exec = overpaid talker who should’ve just smiled and walked away.

:world_map: One-Line Flow:
A random street interview made Snowflake file with the SEC — because their new exec decided to leak future profits on camera like it’s small talk.

ice hour GIF


:movie_camera: What Went Down

It started on Instagram, then hit TikTok.
Host James Dumoulin stopped Mike Gannon, Snowflake’s revenue boss (only 8 months into the job since March 2025), outside the New York Stock Exchange.
Mike, clearly vibing, said Snowflake would end the year with $4.5 billion in revenue and reach $10 billion “soon.”
The post exploded — over 2.5 million views across platforms, from Dumoulin’s 7.6M Instagram and 5.6M TikTok followers.
Internet loved it. Lawyers didn’t.


:briefcase: The Mess

That quick flex forced Snowflake to file an 8-K (an official “oh-shit” notice) with the SEC on October 28, 2025 — just two days after the video dropped.
They basically said:

“He’s not a designated spokesperson and isn’t authorized to disclose financial info.”

Translation: our guy went rogue on camera.

They then re-confirmed the real forecast$4.395 billion for fiscal 2026, not his TikTok dream math.
His estimate overshot reality by $105 million.


:chart_increasing: The Timing

Snowflake’s stock was already up 70% this year, and Q3 guidance sat between $1.125B – $1.13B in product revenue.
Then the “fun” video added a splash of chaos to their best run yet.
Congrats, Mike — you managed to jinx your own rally.


:face_with_steam_from_nose: Oh Great, Another “Market Genius” Idea — Explain Like I’m Dumb!

Game Stop GIF

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Think of it as day trading on corporate stupidity.


:joy: The Funny Bit

He said he “watches those videos all the time.”
Well… now he’s the main character — the guy who blurted company secrets and made his boss file legal papers because of a TikTok.

:backhand_index_pointing_right: Full story — Business Insider

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