Secrets to high-volume, high-profit sales from the most successful sellers on eBay Secrets of the eBay Millionaires reveals the inside stories behind eBay’s most successful sellers–including those in the Professional eBay Seller’s Association, who together make more than $1 billion annually on eBay. For the first time in one volume, aspiring PowerSellers will get hundreds of undocumented tips and tricks on building a strong eBay business and maximizing sales and profits. Readers will learn to develop a business plan, identify market need, promote their products, build a solid reputation, and more. The sellers profiled represent the major eBay categories, including computers and software, consumer electronics, books, movies, music, collectibles, jewelry, and B-to-B merchandise. Various business models are examined, such as hobbyist-turned-entrepreneur and brick-and-mortar businesses brought online. Readers are sure to find sellers with whom they can identify.