Summary:
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Exciting New Competition
Amazon Prime is set to premiere “Buy It Now,” a Shark Tank-style competition where contestants pitch their products to a panel of celebrity investors and a live audience. -
Audience-Driven Selection
Viewers can vote for their favorite products during episodes, with winning products featured in Amazon’s new Buy It Now Store, accessible via QR codes displayed on-screen. -
Host and Celebrity Panelists
Hosted by JB Smoove, the show will include a rotating panel of stars such as Gwyneth Paltrow, Anthony Anderson, Tabitha Brown, Tony Hawk, and Christian Siriano, along with Amazon executives and Jamie Siminoff as the resident judge. -
Prizes for Contestants
Each episode will award a $20,000 prize to one presenter, providing an incentive for innovative ideas and entrepreneurial spirit. -
Premiere Date
“Buy It Now” is set to launch on October 30, 2024, and viewers can check out the trailer on YouTube for a sneak peek.
Read more at: The Verge | Amazon Studios | YouTube Trailer