AI Assistants Are Getting Smarter: Why Grammarly’s Rebrand Changes Everything

News & Articles
, , ,
1

:world_map: One‑Line Flow: Grammarly just rage‑quit its own name, called itself “Superhuman,” and dropped an AI minion that writes your emails, books your meetings, and probably judges your grammar silently.

Grammarly finally got tired of pretending it’s just a grammar checker.
So yeah — new name: Superhuman. Because apparently, “barely human” didn’t sell well.

Shocked Squirrel GIF

They’ve also launched Superhuman Go, an AI sidekick that connects with Gmail, Jira, Google Drive, and whatever else ruins your day.

It helps you:

  • Log tickets you’ll never read again
  • Fetch your “availability” (aka your fake busy hours)
  • Suggest email edits so you sound 12% smarter
  • Soon: dig through CRMs and internal chaos for auto‑suggested replies

Sooo… The future?

  1. Keyword Hijack

    • Make short blogs or YouTube Shorts titled “How to Use Superhuman Go Free” or “Superhuman vs Grammarly.”
    • Use the hype to get search traffic, then plug your affiliate links or your automation service.

  2. AI Setup Freelance Gig

    • Offer to “set up AI assistants” for small offices or freelancers using Superhuman Go, Zapier, or Notion.
    • You don’t build AI — you just connect stuff. Charge $50–$100 per setup.

  3. Early Template Seller

    • Create downloadable templates — e.g., “AI Email Follow-up System using Superhuman Go.”
    • Sell on Gumroad, Etsy, or 1Hack threads. Everyone loves a plug-and-play shortcut.

  4. Micro Course Hustle

    • Record your screen showing how to use Superhuman Go with Gmail/Drive/Jira.
    • Turn it into a $9 mini-course. Use buzzwords like “AI Productivity Bootcamp.”

  5. News-to-Client Funnel

    • Write a Medium post or LinkedIn update like “Why Grammarly’s Superhuman Move Changes Office Productivity.”
    • End it with: “Want this set up for your team? DM me.” Instant credibility farming.

  6. Automation Consultant Mask

    • Offer “Superhuman Workflow Audits.”
    • You just review someone’s messy process and show them 3 ways AI could replace it. Then sell them a setup.

  7. Sidecar Product Build

    • Make a Notion dashboard or Chrome bookmark set for AI tools like Superhuman Go.
    • Sell it as “AI Admin Starter Kit 2025.” Small thing, easy sale.

  8. YouTube Gold Rush

    • Do short sarcastic reviews: “Grammarly Became Superhuman — Here’s Why You Shouldn’t Care (Yet).”
    • You’ll get traffic when the name trends. Plug your links under it.

  9. Early Domain Flip

  10. Discord/Community Build

  • Start a small community: “AI Workflow Builders.”
  • Post guides, sell setups, and partner with others when new tools like Superhuman Go drop.

:brain: Real rule: You’re not chasing the company — you’re chasing the confusion it creates.
Confusion = opportunity.

Want to try it? Just flick the toggle inside your Grammarly extension — boom, instant assistant.
There’s even an Agent Store, with bots like a plagiarism snitch and a digital proofreader.

If you’re curious (or just nosy): TechCrunch link.

And somewhere out there, Clippy just whispered, “Welcome to the club, kid.”

8 Likes